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Our corporate strategy makes our ambitions clear and highlights where our people, customers and shareholders can expect to see us creating value.

While our vision and purpose articulate our company’s goals, our corporate strategy outlines how we will achieve this ambition.  Our strategy has three pillars: 

  1. Deliver brilliant customer experiences 
  2. Drive value and growth from the core 
  3. Build growth in businesses close to the core 

And three strategic enablers:

  1. Networks for the future 
  2. Digitisation 
  3. Culture and capabilities