Group Executive, Enterprise
Michael Ebeid joined Telstra on 8 October 2018 as Group Executive, Enterprise. In this role he is responsible for revenues in excess of $8bn and managing a growing business that delivers connectivity, platforms, applications and tailored industry solutions to Telstra's enterprise and government customers. The role also includes responsibility for Enterprise's international operations, with approximately 3,500 people in 20 countries and the largest subsea cable network in the Asia Pacific region.
Michael is a strategically focused CEO with more than 30 years' experience across the technology, telecommunications and media sectors. Michael has a successful track record in leading organisational change and transformation, nurturing creativity and innovation, and is passionate about workplace culture, leadership and diversity.
Michael joined Telstra from SBS where he had been the CEO and Managing Director since 2011. In this role he significantly evolved the public broadcaster's portfolio with four distinctive TV channels, an extensive in-language radio offering and new market-leading digital services like SBS On Demand which now has over five million registered users with high audience engagement. A continuous focus on driving a high-performance culture, coupled with a program of continual efficiencies, made SBS Australia's most agile broadcaster.
Prior to Michael's media career, he spent 10 years in telecommunications with Optus between 1995 - 2005. The first five years were in Optus' Enterprise and Government Division as the General Manager, Commercial, working closely with the Sales and Product teams. Michael then became the Director of Commercial Operations for the Consumer and Multimedia Division for five years, where he led a major transformation of the division which led to a tripling of its revenues.
Michael began his career in technology at IBM (1986 – 1995), where he held various finance, sales and marketing positions across Australia and Asia.
In 2017, Michael was awarded a Member of the Order of Australia (AM) for his service to Broadcast Media and Multicultural Affairs as an executive, innovator and business leader and was also named CEO of the Year at the 2017 CEO Magazine's Executive of the Year Awards. Michael was appointed as a Trustee of the Sydney Opera House Trust in January 2018.
Michael has a Bachelor of Business from Charles Sturt University and has completed the International Executive Development Program at INSEAD Business College in France and the Media Strategies Program from Harvard Business School in Boston.
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