New 'Telstra Business' team to support Australian small to medium businesses digitise for the future.

Telstra has announced the creation of Telstra Business to support the changing needs of Australian small to medium businesses as demand for data and connectivity grows ~35%* each year and technology and digitisation play an increasingly critical role in future business success. 

Telstra Business will see a dedicated team of experts work closely with Australian small to medium businesses to provide the right connectivity, technology and digitisation solutions to support innovation and growth.  

Telstra CEO Vicki Brady said small to medium sized businesses contributed around one-third of Australia’s GDP in a sector worth over half a trillion dollars for the economy. 

“We live in an era defined by digital innovation and growth in technology. Our new dedicated Telstra Business team will support small to medium businesses to harness the transformative benefits of technology through secure products, solutions and support, tailored to their needs so they can focus on growth and expanding their business,” said Ms Brady 

The function will be led by Amanda Hutton as the new Group Executive of Telstra Business. 

Amanda has been with Telstra for over six years in various executive roles in Consumer & Small Business, responsible for retail stores and small business centres, transformation and digitisation strategies. Before joining Telstra, Amanda spent 15 years leading service, customer and product teams for other globally recognised telecommunications brands. 

“Amanda is a highly regarded, customer-focussed leader with extensive technology and telecommunications experience. She has a strong track record of transformation, championing customer experience improvement, and is a leader in digitisation,” Ms Brady said. 

Ms Brady said the new Telstra Business function would serve small to medium business customers currently looked after by Telstra’s Consumer & Small Business function and businesses with up to 500 employees in the Telstra Enterprise function.  

“This will enable all three customer facing functions to better tailor solutions to meet the changing needs of their customers in the digital economy,” Ms Brady said.   

“For our enterprise customers, Telstra Enterprise will now deepen its focus on helping Australia's biggest industries and government grow and transform their operations through world-class expertise, leading technology solutions and the power of Australia's best mobile network.”    
 

Telstra also today proposed organisational changes in Telstra InfraCo and Telstra Wholesale to enable the delivery of a globally-leading, end-to-end digital infrastructure business focussed on growth and customer success. 

The internal changes would reorganise the InfraCo and Telstra Wholesale Fixed teams under InfraCo CEO Brendon Riley to deliver market-leading products and solutions in a simpler and more streamlined way, with a single sales and product channel across both fixed and active solutions.   

Ms Brady said the changes would support significant opportunities in digital infrastructure being driven by AI, the shift to the cloud, and the emergence of new customer groups like hyperscalers and data centre operators.  

“We’re in an era where connectivity increasingly underpins the way people live and work. These changes will enable us to support our customers across segments and for industries to digitise and unlock productivity gains that flow through to economy-wide benefits.”  

Ms Hutton starts in her new role on 9 October alongside the new Telstra Business team.  The InfraCo and Wholesale structural changes also come into effect on 9 October.