Internet Delivery Network

Built to help you maximize content value

In today’s market of fragmented audiences and huge volumes of content to choose from, infrastructure expense must be in line with revenue opportunity.

Telstra’s Internet Delivery Network is a software-based content delivery platform designed to enable high quality video delivery and control of live broadcast stream to any Telstra-registered destination point, across the public internet.

[Title] Telstra Broadcast Services - Internet Delivery Network

ANGUS STEWART (Business Development Executive, Telstra Broadcast Services): Telstra's Internet Delivery Network is a software-defined, cloud-based platform that seamlessly enables the transport of high-quality video content as well as live stream broadcasts.

KAREN CLARK (Head of Australia and New Zealand, Telstra Broadcast Services): The Internet Delivery Network, or IDN, is a rapidly growing method of transport and is built to maximise content value through rapid deployment across the public Internet.

MICHAEL DAY (Product Management Lead, Telstra Broadcast Services): Telstra's IDN is currently being used by some of the world's leading media brands for contribution, distribution, over-the-top delivery, backup, disaster recovery, and news and sports broadcasts.

ANGUS STEWART: Benefit of the Internet Delivery Network to a customer is fast on-ramp, it is flexibility, and it is dynamic access to Telstra's existing media core.

CARL PETCH (CTO and Head of Media Network Solutions, Telstra Broadcast Services): The value of the assurance that we do with IDN is really around us being there 24/7 across our facilities around the world and, for us, we treat it no differently to our other fibre networks but, for us, we treat it no differently to our other fibre networks but, it is that value that you can get to the end of someone at the end of a phone which differentiates us in the market.

Utilising the power of Telstra's on-net platforms as well as their off-net platforms, the IDN is a fully featured and flexible system that can manage large-scale broadcasts remotely from any Internet connection anywhere in the world.

KAREN CLARK: Telstra's IDN was designed to improve our customer revenue models by providing a more cost-effective alternative to traditional carriage services, all the while balancing a premium service with economic delivery.

MICHAEL DAY: IDN is exciting for us because it allows us to add more services, more capabilities to what we have and also obviously it's the way of the future. We'll be using Internet delivery to deliver more and more important assets over the Internet in the future.

The IDN enables us to help our customers maximise content value and deliver that content reliably and efficiently. And provides multiprotocol support for broadcasters' most commonly available protocols, allowing seamless delivery with existing client environments.

ANGUS STEWART: It is the perfect solution to the problems of capacity constraint, complexity, lack of flexibility, and costs which is faced by broadcasters all over trying to reach the world.

CARL PETCH: It's a way to do more. The network is designed to resolve the disruptions of latency, jitter and dropped packets that occur across any congested network and even features military grade encryption.

ANGUS STEWART:  The exciting part about the IDN is that it builds on already considerable experience of broadcasting professional media over the Internet.

KAREN CLARK: A number of our customers have been delivering content via the IDN across Europe and into China since 2012.

CARL PETCH: We've managed to craft the product that it allows us to have people bring their own equipment, bundle that in with our fibre products and interchange at our facilities. So, I think it's more about scope. That's really... the future for us is the scope of the product and where it can go in the future, with the Internet growing on a daily basis.

ANGUS STEWART: Reduce your risk with Telstra's proof-of-performance model that helps you drive long-term quality support in a highly automated environment, and allow the IDN to deliver your live, on demand and catch-up viewing anywhere and on any registered device.

[Title] Telstra Broadcast Services

Key features

Black Label

  • Highly Available PoP endpoint for contribution and distribution
  • Data centre class IP router enabling conceptually identical interoperable routing practices to traditional broadcast.
  • Muxer, Delayer, and SRT enabled for interoperability.

Blue Label

  • Customer site endpoint for IDN distribution.
  • Physical and virtual deployments available empowering private, hybrid, and public cloud.
  • Statistics telemetry returned to a central location for active monitoring and alerting in PortaLive.

Yellow Label

  • Reliable Encoder and Decoder. Integrated SCTE-35 &104 support.
  • Edge device for traditional broadcast environment integration and hand-off.
  • Manageable densities for encoding and decoding.
  • Third party licensing – but integrates with third party encoder/decoders


Live IP Broadcast

Designed to be flexible, scalable and easy to use, all while delivering the highest quality picture with low latency.

OTT Live/On demand App & STB

An integrated system designed to deliver live, on demand, or catch up to anywhere and on any device, including STBs, with zero capex and lower cost of ownership.

IP Network

Proprietary distribution network supporting the transit of broadcast quality live signals or files (SD-8K) across network topology.

IP Transit

Designed to be a resilient, scalable and diverse internet network connected with major ISPs, cloud, and CDN providers.

More about Internet Delivery Networks


TBS Launches Next Generation Internet Delivery Network

TBS has expand the Internet Delivery Network capabilities to achieve efficiency, greater network flexibility, higher bandwidth, and lower latency.


Why Telstra?

Proven capabilities

As the chosen partner of the world’s leading broadcasters, Telstra Broadcast Operations delivers millions of hours of content a year to viewers all over the world.

Making new broadcast ideas reality

We continually invest in our networks, platforms and people, and our partnerships with customers, to turn ideas into new broadcast solutions.

Expertise to match your business needs

Draw on the experience of our global experts and business partners who can help you build complete, integrated solutions, whatever your requirements.

Get started with Internet Delivery Network

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